Ever think
“why did I pay these people” for marketing?

You’re not alone.
Blue Speech Bubble

We’re Think32. And we’re here to rescue you from marketing mishaps.

Our 30 plus years dental industry expertise means we’ve got the chops to make you a plan that *actually* works.


"Like having an in-house marketing
manager, only (much) better."

Dr David Dunn - Sydney

"Like having an in-house marketing manager, only (much) better."

"Like having a dedicated in-house marketing
manager, only (much) better."

Dr David Dunn - Sydney

You do the dentistry.
We’ll do the marketing.

We know you’re a great dentist. You know you’re a great dentist. So we’re here to tell you to just focus on doing that. It’s our job to make you irresistible to patients — and stress about your clicks, shares, and website enquiries.

Imagine if...

  • You were the go-to dentist in your area, that everyone talks about

    You had more time to spend honing your skills, like dental implants, Invisalign or Digital Smile Design

    You could hire an associate without fretting about filling their books

    Your website made you irresistible to your ideal patients


About Us

We know dental and we know marketing. It's a good combo, right?

If we've learned anything from our time in the dental industry, it's this:
most marketing agencies don't really get what you do.

We get it.

  • 30 plus years in dental industry marketing, training and sales

  • Roll call: Nobel Biocare, Straumann, and Henry Schein (to name a few)

  • We speak fluent dentist


We’re making it happen for  
practices just like yours

We're hitting our goals

We had worked with a couple of other marketing companies in the past with zero success. After seeing Ariana lecture, we decided to try Think32. We’ve gone from no new patients a month from our website to filling our associates' books, our own and hiring a hygienist. Their expertise in dental means we don’t have to explain even complex treatments to them.

Dr Teresa Li - NSW

Think32 is a must

“If you desire a unique and highly focussed, result-driven marketing approach in this highly specialised and competitive digital arena, then Think32 is a must.”


Absolutely Brilliant

“A glowing testimonial from one of our happy clients Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et.”

name, city

Get started


Like it or not, you need to shout pretty loudly to be heard by a pickier-than-ever patient. Problem is, with more marketing gimmicks on offer than theories of occlusion, how do you know where to even start and how to get the best bang for your buck?

Hint: you’re here, aren’t you?

STEP 1. Let’s chat

A 30-minute phone call to get to know us, and tell us all about your practice.

Our 32-point assessment is tailor made for the dental industry and hones in on the marketing capabilities you need to create the practice of your dreams. We’ll email you a summary of our findings. 100% complimentary, obligation free.


STEP 2. Let’s plan

Time to start making things happen? Book your one-on-one strategy and planning workshop.

Together we’ll deep dive into the results of your 32-point assessment to create your personalised marketing treatment plan. $1,790 one-off fee.

Step 3. Let’s get to work

Bring our expert consultants on board as your very own team of dedicated marketing managers.

We’ll partner with you on an ongoing basis to implement your marketing treatment plan, cross those goals off  your list, and create a thriving practice. You decide how involved you’d like to be in daily grind.


“A Facebook funnel fixed all my marketing woes”

(said no dentist ever)

    We hate to break the news (not really) but Facebook is not a marketing strategy. Neither is hoping for the best and thinking “if I build it, they'll come”. We do thoughtful marketingTM.  We work as an extension of your team to create “Marketing manager” packages designed just for you.  

    And, look, we’re all about tactical marketing, we just don’t spruik systems or ‘secrets’. We just deliver thoughtful marketing that works.


    Our services

    Our services

    Services you need, none of the BS you don't.

    Strategic marketing

    Treatment plan

    Learn More


    Get to the top of Google

    Learn More


    Let’s make this better

    Learn More


    Don’t write your own website

    Learn More


    You’re paying a lot for ads on Google

    Learn More


    Did it even work

    Learn More

    Lead nurturing

    Staying top of mind

    Learn More

    Brand & Strategy

    Your brand is not just your logo. It’s not your Instagram ‘aesthetic’, either. But it is how the world sees and relates to you. We help you discover a unique identity that makes you stand out from your competitors.


    Put simply: getting your website to the top of a Google search result. That’s it! PS If you’re paying someone for SEO and you’re not at the top of Google then you’re paying them for… nada (sorry). Good news is, we’re SEO experts who create top results for our clients again, and again.

    Content Marketing

    You know those generic blog posts on most dental websites like "the five best kinds of toothpaste" that nobody actually reads? Yeah, we don’t do those. But we do help you create relevant, well-written content that’s of value to your patients and builds trust.

    Lead Nurturing

    Fact: most of the people who visit your website aren’t ready to book an appointment right now. But that doesn’t mean they won’t ever! We help you find ways to stay top of mind so that when they are ready to book, they turn to you.


    PPC? SEM? Too many acronyms! Let us break it down for you: PPC is just paid advertising online.  And it’s a fast, effective way to build your patient database. If you do right. DIY your PPC at your own peril. (Spoiler alert: you're likely paying too much for clicks.)


    Even the best marketing plan is useless without the right results tracking system in place. We implement tracking systems, so you know where every call, email or click comes from. Say bye to the stuff that doesn't work, save time and money. It's a  Win-Win.


    A website that generates $40k+ additional monthly sales?

    This isn’t a sales pitch, it’s our last project.

    1 / 3 — We create amazing Webflow templates for creative people all around the world
    2 / 3 — We create amazing Webflow templates for creative people all around the world
    3 / 3 — We are Splash. We create amazing websites and apps and help businesses grow
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    Perfect template for creative studios and marketing agencies

    A successful marketing plan relies heavily on the pulling-power of advertising copy. Writing result-oriented ad copy is difficult, as it must appeal to, entice, and convince consumers to take action. There is no magic formula to write perfect ad copy; it is based on a number of factors, including ad placement, demographic, even the consumer’s mood when they see your ad.

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    Built with passion

    We create amazing products and help businesses grow

    A successful marketing plan relies heavily on the pulling-power of advertising copy. Writing result-oriented ad copy is difficult, as it must appeal to, entice, and convince consumers to take action.

    See How We Work
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    Free eBook:
    How to create a thriving practice

    Think32 reveals in this free eBook their top 5 insights into top performing Australian practices (do you do them?). All killer, no filler, this resource is packed with ideas and tips you can start using straight away.


    Evidence-based insights for clever dentists

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